Concept

Ideation Process

initial logotypes

alternatives

emblem trial

initial bowls

noodle bowls

finalized sketch
Logos

Main Logo

Vertical Logo & Emblem

Details
Variations

Negatives

Monochromes
Constructions



Pattern Work

Pattern Logo

Main Pattern

Traditional Pho Bowl


Mockups
Façade & Signs






Textile Products



Take-out Items


