Colonel, taking its name from a playful rendition of the pronunciation of the word “kernel”, serves popcorn in a package with a built-in kitchenware experience. Within the kernel-shaped package’s top, is a “spice pocket” that can be marketable to any taste, cuisine, and flavor. Colonel aims to solve the sharing function issues any snack food has. Because of packaging limitations, most snack packaging is destined to be ripped apart in order to share with a group. Colonel, however, not only solves that problem but encourages the sharing function by becoming its own product during consumption.
